You are now in the NFF Archive. The archive contains contains information on film, TV and interactive productions that were screened at past festival editions. The NFF does not dispose of this material. For this, please contact the producer, distributor or broadcaster. Sometimes, older films can also be found at the Eye Film Museum or the Netherlands Institute for Sound and Vision.
In this hip parody of the commercial, clip and vlog, only one capitalist mantra rules: " Never mind, throw it away, buy a new one." Debut by filmmaker who won an award at the 2017 NFF with her graduation project.
Does the endless stream of mediocre commercials have you stumped sometimes, too? Don’t worry: the perfect neon world of Koop Een Nieuwe (Buy a New One) washes away all these sales pitches with a continuous stream of hip content on all screens. Videos by a beauty vlogger, the latest music video of a hip-hop collective and a sexy blender commercial make quick work of your ad disturbance. Immerse yourself in the mantra: "Never mind, throw it away, buy a new one." Or is there a downside, after all, to all this unquestioning consumerism?