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Ego documentary in which the maker investigates the world of Insta-fitgirls. She not only puts the girls under the microscope, but also bares her own insecurities.
A filmmaker decides to examine the fitgirl label by becoming one herself. In the age of social media where the individual comes first, being fit is the trend and exhibiting yourself online is paramount, it seems hard to stay satisfied with yourself. So the documentary filmmaker decides to go to the gym three times a week, adhere to strict diets and garner due Instagram fame. What does this change do to her mentally and does it change her view of the fitgirl phenomenon?